“Turonno” is the pronunciation reserved for people who grew up here, raised kids here, or have lived in the city long enough to turn every vowel into a shrug. It’s casual, fast, and confident. The linguistic equivalent of knowing the neighbourhood shortcuts without checking Google Maps.

This tee is for long-term locals, born-and-raised Torontonians, and anyone whose accent only comes out when they’re talking fast. Authentic, subtle, and undeniably Toronto.

Wear it like you say it. Toronto locals only.

• 100% combed and ring-spun cotton
• Athletic Heather is 90% combed and ring-spun cotton, 10% polyester
• Other Heather colours are 52% combed and ring-spun cotton, 48% polyester
• Fabric weight: 4.2 oz/y² (142 g/m²)
• Relaxed fit
• Pre-shrunk fabric
• Side-seamed construction
• Crew neck

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!

Size guide